Chemistry for you

EPCA, the European Petrochemical Association, one of the strongest network organisations in the petrochemical industries, needed clarity and strength for its brand to support its reputation and ambition.
We refreshed the overall visual identity & voice, and brought subtle but substantial changes to the tagline. The new identity brings a consistent story and coherence in all communications.

EPCA relies on our team to supervise their brand communications. We also created a series of testimonial movies in support of EPCA’s commitment to inspire and attract youngsters towards STEM-based education.

Epca - brand identity
“Mad about you was the only agency that immediately captured the essence of our organisation.”Cathy Demeestere, CEO.