FrieslandCampina

Branded Cheese


FrieslandCampina is a global dairy company. We helped the marketing team at HQ by translating brand strategy into brand storytelling platforms. We created several brand movies and communication tools that enable better understanding of the brand strategies. Our empathic approach resulted in successful stakeholder engagement across global marketing teams.

FrieslandCampina - brand story
“The May-team achieved to translate our sharper brand positionings into a single brand story & movie. They made the internal global presentation a huge success.”Sonja van Welsenes, International Marketing Manager, Global Category Branded Cheese