The best employer branding builds company culture & supports business strategy.
While we call ourselves brand identity experts, mad about you agency has a wealth of experience in employer branding. We have worked with a variety of companies to develop their employer brand strategy, core values, employer brand story and the creative concepts to build successful recruitment campaigns.
mad about you takes a strategic approach to employer branding. We believe that employer brands starts from within, and is the driver for company culture. Therefore we ensure that all employer branding efforts are aligned with the company’s core values, culture, and business objectives. We have helped our clients with
Our experience in Employer Branding
mad about you agency is specialised in developing the overal company identity, including employer brand platforms. We create future-proof employer brands that are both distinctive, inspring and authentic. We have been working with diverse companies in various markets and industries to deliver pride through employer branding. Some of our clients include SD Worx (Professional HR Services), Cheops (Business & IT Services), DegroofPetercam (Private Banking) and Napoleon Games (Entertainment).
Employer branding comes with many benefits.
Attracting Top Talent: A strong employer brand can help attract top talent to your organization. It sends a message that your company is a great place to work, with a positive culture, strong values, and a commitment to employee satisfaction.
Retaining Current Employees: Employer branding can also help you retain current employees. By creating a positive work environment and communicating the benefits of working at your company, you can increase employee satisfaction and reduce turnover.
Increasing Engagement and Productivity: When employees feel connected to your company and its mission, they are more likely to be engaged and productive. A strong employer brand can help create a sense of purpose and pride in their work.
Improving Reputation: A good employer brand can also help improve your company’s reputation. A positive reputation can help attract customers as well, investors, and other stakeholders, which can lead to increased business success.
Cost Efficiencies: By attracting and retaining top talent, increasing engagement and productivity, and improving your reputation, employer branding can ultimately lead to cost savings for your organization. It can reduce recruitment costs, training costs, and turnover costs, hence improving overall business performance.